Bought for my 2 1/2 year old son. My 5 year old daughter still has hers from when she was 2. Perfect fit for their little bodies. Easy for them to open and close on their own which makes them feel like big kids. Holds blanket, buddy, small book or toy, and an extra set of clothes. You'll be amazed how much it can hold. Side pocket good for little things - I use for hair ties and band-aides. My son picked out the design as he loves sports. The colors are true. The picture makes the blue seem shiny but it's not (thankfully). I didn't want a Marvel comic or TV show type bag and was pleased to find this website a few years ago. Designs have increased and there are more options now. Love the lunch boxes and nap mats too. Holds up to wear and tear too and easy to wash. Very cute backpack - will gets lots of use until kindergarten. Best unique toddler backpack out there!!