Great idea, should be improvedI love the idea of this cup, it's a great gift. I got it for my dad for his birthday with pictures of my sister and I, as well as my niece and brother in law. I'm a photographer and my dad loves my black and white shots, so I used those to put on the cup. The pictures were too dark, and too small. They should also wrap the pictures all the way around the cup, not just on one side. Also, the cup it's self is very small. Not your normal sized travel coffee cup size. I guess you get what you pay for.