The photo card can be used for any occasion which is the best thing about it. The higher the quality of the photo you use, the better it would come out. If you upload the photo of the "Best" quality and there are some objects present on the top, on the bottom, or sideways, you can crop the photo to cut them out and the photo would still come out great (it would degrade to the "Better" quality, though, according to the personalization page where you crop the photo). The reason I gave this product 4 stars instead of 5 is because it says "Personalizationmall.com" on the back of the card. No need for recipients to know where I got the card from. If they ask me - I'd tell them, but having the website on the card messes the card up. I understand about marketing and advertising stuff but still.